If you take anything away from BPGlobalPR, let it be that your little idea could work. The Internet offers a pretty accessible audience, so why not try and start something? We can use new media to affect the old. We can change the conversation. We can set a new standard for corporate responsibility if we just make the choice to attack corporate irresponsibility. Let’s show these people that they can’t get away with business as usual anymore. All I’m asking of you, the reader, is to TRY. Just TRY. You’ll be surprised what can happen.
Leroy’s entire message is worth reading, but this was the takeaway for me. START SOMETHING.